Migros makes the Podium
Thanks to its efforts in the area of sustainability, Migros regularly ranks at the top for ratings, surveys and awards. In 2011 the retailer won, amongst others, the Energy Globe Award Switzerland, the Swiss Ethics Award, and was represented three times in the list of the top 20 strongest brands.
Energy Globe Award
Migros wins the National Energy Globe Award for Switzerland and the Energy Globe Award in the Air category for its long-standing commitment in the energy and environment areas. The award is considered to be the world's most significant honour amongst the energy awards.
Swiss Ethics Awards 2011
Migros won the Swiss Ethics Award for switching its basic coffee range to Utz certified. More than 90% of the entire coffee range bears the label, which promotes sustainable living and working conditions for coffee producers.
Swiss Solar Award
At the 21st Solar Award in October 2011, the Swiss Solar Agency granted the Migros Länderpark Stans a certificate. The photovoltaic system on the roof of the shopping centre produces 500'000 kilowatt-hours per year and supplies power for 150 households. It is therefore one of the five biggest power plants built in Switzerland in 2010. In addition, Migros operates 19 other solar power plants.
Friendly workplace
The Health Promotion Switzerland foundation awarded its Friendly Work Space label for particularly employee-friendly workplaces to five additional Migros operations in October 2011. The cooperatives of Aare, Eastern Switzerland and Vaud as well as the Migros Pension Fund and Chocolat Frey were added to the list. Overall, 11 Migros Group companies now bear the quality seal.
IOP Award
Bina wins the IOP Award 2011 for the best ideas management in Switzerland from the Institute for Organisation and HRM of the University of Berne. The ideas management of Bischofszell Nahrungsmittel AG (Bina) is characterised, in particular, by innovative approaches, an above-average acceptance within the company and a strong anchoring within the corporate culture.
Best of Corporate Publishing
Vivai, the lifestyle and sustainability magazine of Migros, won the Gold award in the retail/consumption category at the Best of Corporate Publishing congress. The jury praised the magazine for its «excellent image language and huge reading pleasure». The BCP Best of Corporate Publishing is the industry's biggest competition in Europe.
BrandAssetTM Valuator
In June 2011 Migros was represented three times on the list of Switzerland's top 20 strongest brands for the first time, with Migros, M-Budget and now also M-Cumulus. In addition, the I am and TerraSuisse brands ranked amongst the top 10 risers. The BrandAssetTM Valuator is the most comprehensive brand survey in Switzerland with 1500 people being questioned on 1100 brands.
Oekom Corporate Rating of the retail sector
In 2010 and 2011 oekom research, a prominent ratings agency based in Munich, examined the 130 most important retailers globally for their ecological and social performance. The rating shows that Swiss retailers have a leading role: Migros is second, Coop comes first, Marks & Spencer third.
Switzerland's favourite retailer
Handels-Check Schweiz, a representative online survey of some 1000 people in the German- and French-speaking parts of Switzerland, shows that Migros is the most popular food retailer in the country. 55% of respondents referred to Migros as their favourite company. Migros also wins gold in the price-performance ratio and friendliness categories.
Top reputation in Switzerland
In the latest reputation survey of GfK Switzerland, Migros received top marks in the areas of social, ecological and commercial sustainability. Across all categories, the 3500 respondents noted that Migros had a better reputation than one year ago and thereby ranked it second. The Swatch Group came first.
Best marks from Reader's Digest
In the European survey Trusted Brands of the Reader's Digest magazine, Migros ranked first on two counts last year: in the credibility in retailing category and for household cleaning agents, Migros won top marks for its commitment to environmental protection.
Solothurn Entrepreneur Award
The biggest logistics operation in Switzerland, the Migros distribution centre in Neuendorf (MVN), won the Solothurn Entrepreneur Award. The jury consisting of representatives of the Solothurn cantonal government, the cantonal trade and crafts association and the Solothurn Chamber of Commerce honoured the Migros company as the canton's biggest employer and praised the lean structures.