Outlook and goals 2010

Migros is determined to continue on its current course. As Switzerland's leading retailer, it aims to use its position in a targeted manner and to live up to its corporate credo so that consumers nationwide can "live better every day".

Further robust growth

Despite a cautious outlook, Migros will continue to pursue a strategy of robust growth in 2010 and adhere to its expansion goals. Strategic alliances and acquisitions will be realised, bringing real benefits to society and consumers.

Significant investments in the Swiss market

Investments in the Swiss market will be implemented as planned. Over the next three years, Migros intends to invest around CHF 5 billion in Switzerland. These investments will serve to strengthen the Group's local presence and ensure the provision of comprehensive customer service. This includes targeted infrastructure expansion and extension of the online platforms.

Living sustainability

By 2012 Migros aims to reduce its carbon emissions compared with 2000 by 27 per cent, with its ambitious climate protection strategy. The Group's industrial companies, stores and operations centres are all on target. This year's raft of measures includes further increasing energy efficiency in buildings and installations, reducing harmful emissions from cooling and refrigeration systems, cutting down on packaging materials and stepping up the use of rail transport.

Enhancing efficiency

Across the entire Group, the aim is to continue making efficiency improvements through targeted operational measures without compromising on quality. The Executive Board is confident that Migros can master the challenges posed in 2010 and the years ahead, and by so doing continue to offer all customers a comprehensive range of products and services – simply "One M better".