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Reporting Academy
Reporting Academy

Young talents at Migros want to know

In the Migros Reporting Academy, apprentices and trainees are developing new formats for the annual report.

More clips for the 2024 Annual Report on Instagram, TikTok and LinkedIn

The annual report of the future should…

The 12 ideas
of the Reporting Academy

“... show what Migros is committed to supporting.”
“... show what makes the Migros Group particularly sustainable.”
“... be easy to understand for EVERYONE.”
“... be honest and self-critical.”
“... show how the Migros Group improves quality of life.”
“... contain a personalised review of events.”
“... put a spotlight on the 2.3 million Cooperative members.”
“... show the diversity of the Migros Group.”
“... be more interactive!”
“... show the achievement of targets transparently.”
“... be more emotional and accessible.”
“... be clear, simple and concise.”
“... show what Migros is committed to supporting.”
“... show what makes the Migros Group particularly sustainable.”
1/12

How can a company reach the next generation through its annual report? What questions do apprentices and trainees have for Migros’ Chairwoman and CEO?

Find more clips on Instagram, TikTok and LinkedIn

Reporting Academy 2021
Reporting Academy 2021
Reporting Academy 2022
Reporting Academy 2022
Reporting Academy 2023
Reporting Academy 2023